Press Release #1 Final

For Immediate Release: January 22, 2008

Contact: Bret Cob, president
ABC Real Estate LLC
123 Creative Way, Logan UT 84341
(435) 555-1980

Opportunities Available for Innovative Real Estate Trust

(LOGAN, UT) ABC Real Estate LLC is an up and coming company with a revolutionary way of investing in real estate. Investors who are interested in making a 10% to 40% return on their initial investment should look into this new beneficiary directed equity holding land trust.

"Land trusts are changing the landscape of the real estate industry," says Bret Cob, President of ABC Real Estate LLC. "It is something that everyone will have the opportunity to benefit from."

There are four basic types of beneficiaries. The settler beneficiary will contribute the house to the trust and in turn will get out full price for the house. The resident beneficiary will contribute affordable monthly payments without having to worry about poor credit history and will be able to live in a cozy new home. Credit beneficiaries will put money into the trust credit and will have the mortgage paid and receive additional investment money on top of that. Investor beneficiaries who put money into this will have a low risk, high reward opportunity.

"We are the ones who will be doing all of the work. We do the paperwork, find the people and make sure they don't default," says Cob. "Investors will only need to get on board and watch their money grow."

ABC Real Estate LLC will be holding an open house on January 28, 2008 for investors wanting to learn more. For more information contact Bret Cob. (435) 555-1980.

-end-

Press Release # 1 Draft

For Immediate Release: January 22, 2008

Contact: Bret Cob, president
ABC Real Estate LLC
123 Creative Way, Logan UT 84341
(435) 555-1980

Opportunities Available for Innovative Real Estate Trust

(LOGAN, UT) ABC Real Estate LLC is an up and coming company with a revolutionary way of investing in real estate. Investors who are interested in making a 10% to 40% return on their initial investment should look into this new beneficiary directed equity holding land trust.

"Land trusts are changing the landscape of the real estate industry," says Bob Cob, President of ABC Real Estate LLC. "It is something that everyone will have the opportunity to benefit from."

There are four basic types of beneficiaries. The settler beneficiary will contribute the house to the trust and in turn will get out full price for the house. The resident beneficiary will contribute affordable monthly payments without having to worry about poor credit history and will be able to live in a cozy new home. Credit beneficiaries will put money into the trust credit and will have the mortgage paid and receive additional investment money on top of that. Investor beneficiaries who put money into this will have a low risk, high reward opportunity.

"We are the ones who will be doing all of the work. We do the paperwork, find the people and make sure they don't default," says Cob. "Investors will only need to get on board and watch their money grow.

ABC Real Estate LLC will be holding an open house on January 28, 2008 for investors wanting to learn more. For more information contact Bob Cob. (435) 555-1980.

-end-

Letter to Cousin

January 18, 2008


Dear Cousin Larry,

I am writing you to respond to your question you asked me the other day about public relations. You asked me to explain to you what public relations is and what public relations people write about.

There are many different elements that make up public relations. I would say the biggest component is communication. There are a few different aspects of communication, but the one that comes to mind first is writing. Someone in P.R. will spend a lot of time communicating good feelings with businesses and the public. They also could do the same thing internally within a business.

I think the first thing that comes to someone’s mind when they think about what kind of writing is involved in public relations is press releases. This is true, but there are also other types of writing involved as well, such as writing inter office memos.

One of the biggest differences in writing styles between someone who does public relations and someone who is a journalist is persuasion. When a journalist writes they are usually trying to stay neutral and keep their opinion out their news story. P.R. writing is much more persuasive. You want to convince people by providing them accurate information.

I hope this helps answer your question about public relations. If you have any others feel free to ask.

Your cousin,
Clayton

Hello

I was born in Salt Lake City, Utah on September 7, 1980. I grew up in Taylorsville where I graduated from Taylorsville High School in 1999. I served an LDS mission to Perth, Australia from 1999 to 2001. After returning I went to school at Utah Valley State College where I got my associates degree in 2004. I currently attend Utah State University and I am studying public relations.